SMART SELANGOR UNVEILS NEW LOGO SYMBOLISING SYNERGY AND CONNECTION

Majlis Tautan Kasih Eidul Fitr Rumah Puteri Arafiah (24.7.2017)
11th September 2017
SELANGOR DAN PULAU PINANG MEMETERAI HUBUNGAN KERJASAMA MELAKSANA INISIATIF BANDAR PINTAR
16th September 2017

YAB Dato’ Seri Mohamed Azmin Ali, Menteri Besar of Selangor, has today unveiled the logo of Smart Selangor at the opening of the Selangor International Business Summit 2017.

The unveiling which coincided with the three-day Smart City and Future Commerce Convention happening at the Setia City Convention Centre, Shah Alam, beginning today, marks yet another step in the Smart Selangor journey which began as a state agenda in November 2015.

With a vision of making Selangor the Premier Smart State in ASEAN by 2025, the logo encapsulates the fundamentals of Smart Selangor through the symbol of “Synergy and Connection” between the Rakyat of Selangor and the State, to strive together towards achieving its vision.

This logo was produced through the combined efforts of 22 students from four universities in Selangor, in a unique Smart Selangor Design Hack competition conducted in August recently.

The design hackathon competition was organised by Menteri Besar Selangor (Incorporated) together with the Smart Selangor Delivery Unit (SSDU) and Brand Geeks Incorporated. In total, 22 logos were produced, of which, the best 3 were shortlisted by a judging panel and presented to YAB Dato’ Seri Mohamed Azmin Ali for his final selection.

The winning logo’s rationale is based on the concept of “Synergy and Connection”, with design elements that represent both the Rakyat and the State, working hand-in- hand in a dynamic, fluid and organic manner.

This is supported by the fusion of technology as the enabler to drive and deliver a people-centric Smart Selangor.

The winning logo was designed by Winnie Tan Jia Ci from Asia Pacific University who was rewarded with a cash prize of RM3000 and an opportunity for an internship with SSDU.

Date: 7 September 2017

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